Wednesday, January 18, 2012

Apple Discontinues Printer Rebate Program for Mac Buyers

People working in the Apple retail environment are signaling that Cupertino has discontinued the annual $100 printer rebate promotion for new Mac purchases.

There is no formal announcement regarding the ending of this promotion, nor should there be, as Apple reserves the right to discontinue such offers without notice.

The company’s retail staff, however, has been handed a formal notice (via MacRumors):

Printer Rebates Ending on January 17

Effective Tuesday, January 17, the printer rebate will no longer be offered.

Monday, January 16 will be the last day customers can get a rebate on a qualifying printer when purchased with a Mac. Customers will have 90 days from the date of purchase to submit rebate claims. An additional 30 days will be given to correct invalid claims.

The Apple Retail Store and the Apple Online Store will continue to sell printers, albeit without a rebate offer.

U.S. and CA only: Wednesday, May 16 is the last day the online Apple Rebate Tool will be available to submit rebates. Customers should submit their claims according to the terms of the promotion.

Sadly, the news didn’t get leaked in good time for people to pick up on the offer while they still had a chance.

The promo continues to be featured on Apple’s web site, where the company states that you can buy any Mac and a qualifying printer through January 16, 2012, and receive a rebate of up to $100.

The terms and conditions of the deal also specifically mention that you can benefit from this offer only if you “purchase an Apple computer and a qualifying printer through January 16, 2012, from the U.S. Apple Online Store or Apple’s U.S. retail stores.”

For those who managed to apply for a free printer before the deal got discontinued, Apple offers a page where they can check the rebate status.